In April 1946 Casio was launched by Tadao Kashio, an expert and technologist in forming technology pieces, in Mitaka, Tokyo, Japan. 1st the company was named Kashio Seisakujo. Not until 1957 the concern has been renamed Casio Computer Co.,Ltd. He was certain that people’s lives could be improved by society new goods. Today it is a multinational concern with 13.000 members of staff developing electronic apparatuses with its HQ in Tokyo, Japan. It is not only well-known for its big sized and long-lasting wrist watches but also for digital cameras (EXILIM), laptops, instruments, calculators, audio equipment, electronic dictionaries, computer printers, and cell phones.
A really profitable idea
His earliest key product was the famous “yubiwa pipe” allowing the smoker to smoke the cigarette to its knob. The pipe consisted of a finger ring and the wearer had the possibility to smoke while he had his hands free. After the Second World War Japan was destitute and cigarettes were expensive. So Kashio’s innovation became successful. In 1957 Casio made the world’s leadoff compacted calculator (all electric) with relay technology public. In the 1980s the concern achieved great popularity with its home keyboards and low-priced electronic instruments. It also became known for innovational and varied wristwatches. Furthermore Casio wrist watches could show the time in various zones, display altitude, atmospheric pressure, temperature and – in addition to that – GPS positions. The firm was also among the first manufacturers of analog and digital quartz crystal wristwatches.
A huge variety of models
The primary G-Shock watch, the legendary “DW-5000C”, was publicised in 1983. Twelve years later the “DW-5600E” – a G-Shock wrist watch including a modern EL LCD panel – was released. In 2007 the world’s slimmest chronograph powered by solar was announced. The “OCW-S1000J” named the “Oceanus Manta” is only approximately 8.9 mm in size. Particularly popular are Casio’s special dual function wrist watches named Wave Ceptors (analog and LCD). To keep precise time they perpetually receive signals from an atomic clock.
Casio’s corporate philosophy
Casio’s firm credos are inventiveness and contribution. It demonstrates the firm’s assurance and effort to present the kind of unique and successful products that simply Casio can. Goods including a lot of useful functions assist people in their usual habits and make sure that society is moving onward. Furthermore, the products should bring joy to them and generate a new culture. Whenever a new innovation is broadly adopted, new market areas occur, and this on the other hand develops expansion in related sectors of industries. Watches from Casio
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